The Big Idea Launch
Kids Cope Now
Bill Mulcahy is an excellent child therapist who had a big idea that could help a lot of kids who are scared to go to the hospital.
“It’s scary enough for grown-ups, much more so for kids who don’t have anything to relate to this kind of experience.”
So Bill wrote a book, found an illustrator and publisher and he was off. But he soon found that the idea wasn’t enough. He needed help getting, not only his book, but his program, into the hands of administrators at children’s hospitals nationwide.
“Bill created a wonderfully brave character in Zoey… so we had a nice head-start when we began the process of building a brand based launch out of his book. We wanted to make sure that the whole kit had that ‘let me see that’ quality.”
Intrigued to bring Bill’s vision to your hospital? Contact him today at Kids Cope Now.