What’s in a name?
You may ask, “Why the name change from JacksonSpencer?” JSH&P?
Well, back in 2007, I set up Jackson Spencer as the name of my business because it served two purposes: first, my two eldest sons are the Jackson and Spencer in the name, and the ad agency world is filled with pompous names on the letterhead. Oglivy Mather, Chiat Day, Weiden & Kennedy to name a few. Further still, it set a tone that the work would be professional, creative and world-class. Lastly, the domain name “jacksonspencer.com” was available. So my firm was born.
Problem is, I have four children, who all have pompous first names. So, back then, I also purchased the domain “harrisonpeyton.com” for the day that I started a business for my younger children. But, as time pushed on, the thought of establishing this other entity seemed to be less and less. The only thing to do was to make an executive decision and put the other two on the mantle. And, as is Madison Avenue tradition, when you get more than two, you shift to the acronym. How many of you remember BBDO (Batten, Barton, Durstine & Osborn)?
Jackson Spencer Harrison & Peyton makes for a pretty smart bunch. Now, if the ol’ man can keep the ship afloat long enough for one of them to come on board… well, stranger things have happened. We trust that you’ll find your experience with JSH&P to be something akin to “Madison Avenue meets Mayberry RFD“.